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Category: Insights

food trends arising from covid

[INSIGHTS REPORT] 5 Key Insights from Parents On Food Trends Arising From COVID

This month’s insights are all about the topic of food trends arising from COVID. We asked parents from our trusted panel to tell us if…

Michelle Davitt 1 March 2021
Bite Size insights from parents on working from home

Bite-Sized Insights: Working and Childcare during Lockdown

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out what their thoughts are…

Jill Holtz 1 March 2021
Hair and Beauty Insights from women

[INSIGHTS REPORT] Influencers Don’t Influence Parents Buying Hair and Beauty Products

We asked parents to tell us their views and to give us feedback on what is important to them when it comes to buying beauty…

Michelle Davitt 24 February 2021
Bite size from parents about buying family cars

Bite-Sized Insights: Family Cars

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out what their thoughts are…

Jill Holtz 22 February 2021
insights into family cars

[INFOGRAPHIC] Family Car Insights from Parents

For parents, a family car is one of the most essential purchases they will make for their household, especially living in Ireland where public transport…

Jill Holtz 18 February 2021
ParentsandBrands Household cleaning products bite size insights

Bite-Sized Insights: Household Cleaning And Laundry Products

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out what their thoughts on…

Michelle Davitt 15 February 2021
How to get slime off carpet, sofa, hair

How Helping Parents Solve A Common Problem Delivers Results

On the topic of cleaning and laundry, our Mykidstime article “How To Get Slime Off Clothes, Carpet, Hair….” is an example of useful, targeted tip…

Michelle Davitt 12 February 2021
parents feedback on babies and pregnancy

[INSIGHTS REPORT] Other Parents’ Recommendations Matter Most to Parents Buying Baby Products

This month we ran a two week insights project asking parents about buying for baby. We were curious about what matters to parents when it comes…

Michelle Davitt 8 February 2021
ParentsandBrands Family Medicine Insights

Bite-Sized Insights: Over The Counter Family Medicine

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out what their thoughts are…

Michelle Davitt 5 February 2021
parent and son cleaning

[INFOGRAPHIC] Insights From Parents on Cleaning and Laundry

From picking up toys to doing the dishes to washing literally loads of clothes every week, household cleaning and laundry occupies a lot of parent…

Michelle Davitt 2 February 2021
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ParentsandBrands are a digital marketing consultancy with a focus on the consumer behaviours of parents. Learn more…

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