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Category: Insights

Christmas toys insights

[INSIGHTS REPORT] Big Toy Brands Still Top Choice, But Parents Receptive to Eco and Irish Brands

We ran a two week insights project asking parents about Christmas. We asked them to answer questions, actively share their opinions and give detailed commentary…

Jill Holtz 26 July 2021
home energy insights

[INFOGRAPHIC] Home Energy Insights from Parents

Taking care of the family home’s heating and electricity provision is one of those essential but boring tasks and bills that most parents have to…

Robyn Hamilton 20 July 2021
home energy insights

Bite-Sized Insights: Home Energy

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out what prompts parents to…

Robyn Hamilton 19 July 2021
cocktails and mocktails

Combining Options for Kids with Options for Grownups is Guaranteed to Please Parents

On Mykidstime.com, we strive to produce diverse and quality lifestyle content, aiming to offer ideas for parents to help with all aspects of raising a…

Robyn Hamilton 13 July 2021
flexible working

Bite-Sized Insights: Flexible Working

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out what kind of flexible…

Robyn Hamilton 12 July 2021
drinks insights

[INFOGRAPHIC] Drink Insights from Parents

If you are a parent like us and wine o’clock is a term you’re familiar with, then you’ll also know that parents do often consume…

Jill Holtz 8 July 2021
Buying Alcohol

Bite-Sized Insights: Buying Alcohol

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out if and where parents…

Jill Holtz 7 July 2021
Family Days Out Insights

[INSIGHTS REPORT] Are Irish Family Attractions Too Expensive for Parents?

We ran a three week insights project asking parents about their plans for upcoming family days out as attractions begin to re-open after lockdown. We…

Robyn Hamilton 30 June 2021
Bite Sized Insights Pensions

Bite-Sized Insights: Pensions

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in finding out if parents currently have…

Robyn Hamilton 28 June 2021
lifestyle clothing content

This Content Title Worked Super Well to Catch Parents’ Attention

On Mykidstime.com, though our focus is to create content that helps parents with their children, we also provide a wide range of lifestyle content designed…

Robyn Hamilton 22 June 2021
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ParentsandBrands are a digital marketing consultancy with a focus on the consumer behaviours of parents. Learn more…

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