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Going Back to Shops after lockdown

Bite-Sized Insights: Going Back To The Shops

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in understanding what they think of going…

Jill Holtz 8 June 2020
food trends

5 Food Trends That Are Influencing Women Buyers

This month’s insights are all about the topic of food trends. We asked women from our trusted panel of parents to tell us their views…

Jill Holtz 1 June 2020
Online Grocery Shopping

Bite-Sized Insights: Online Shopping For Groceries

Each week we ask our trusted Insights panel of parents a key question. This week we were interested in understanding what they think of using…

Jill Holtz 29 May 2020
announcement of partnership logos

We’re Partnering With Innovate Solutions To Get Even More Insights

We’re really pleased to announce we are joining forces with Innovate Solutions for a unique partnership to really delve into women’s consumer behaviour and tastes.…

Jill Holtz 27 May 2020
Shampoo buying

Bite-Sized Insights: Shampoo

Each week we ask our Insights panel of parents a key question. This week we were interested in learning more about how they buy shampoo.…

Jill Holtz 25 May 2020
Lockdown Food Shopping

Bite-Sized Insights: Lockdown Food Shopping

Each week we ask our Insights panel of parents a key question. This week we were interested in learning more about how their food shopping…

Jill Holtz 15 May 2020
brand trust woman choosing product

[INSIGHTS REPORT] What Parents Told Us About Brand Trust

This month’s insights are all about the topic of brand trust. We asked women to tell us what makes them trust a brand, what makes…

Jill Holtz 13 May 2020
Post Lockdown Spending

Bite-Sized Insights: Post Lockdown Spending

Each week we ask our Insights panel of parents a key question. This week we were interested in learning more about what they are planning…

Jill Holtz 11 May 2020
grocery shopping habits

Will Grocery Shopping Habits Really Change As A Result of Covid-19?

According to Marketing Week new data shows changes to the way people shop for groceries on foot of Covid-19 . But will grocery shopping habits…

Jill Holtz 5 May 2020
word of mouth marketing

Why Word of Mouth Marketing Amongst Mums Can Be So Powerful For Your Brand

Most marketers agree that word of mouth marketing is one of the most effective ways of bringing you new business. In my experience, women are…

Jill Holtz 24 April 2020
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ParentsandBrands are a digital marketing consultancy with a focus on the consumer behaviours of parents. Learn more…

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